With its bright illuminated signage, bold logo, spacious interior and huge mirrors, Shelly’s Barber Shop has already made a big splash on Wellsford’s main street.
Opening the shop represents the fulfilment of a dream for Shelly Chandra, who has worked two jobs in Wellsford for the last seven years to raise the money to start out on her own.
Prior to Wellsford, Shelly ran her own hairdressing business in Fiji for 14 years and says she much prefers being her own boss with nobody telling her what to do.
She is open from 8am to 7.30pm, Monday to Friday, and from 8am to 2pm on Saturdays and Sundays.
She says those long opening hours means there is a time suitable for everyone and there is no need to make an appointment; just call in at 159 Rodney Street.
The main road location, close to a pedestrian crossing and with good parking, means many people travelling through Wellsford on their way to Whangarei, Kaiwaka and Mangawhai find it convenient to stop by and get a haircut.
Right now, most of Shelly’s customers are men and boys – and she is especially renowned for styling boys’ hair.
But Shelly is equally adept at shampooing, cutting, colouring and blow waving women’s and girls’ hair, too.
Her ambition is to take up to five more staff as her business grows and become the biggest salon in Wellsford.
As more staff come on board, the salon will offer more services such as beauty treatments, perms, hair straightening and manicures.
Shelly says she loves working in Wellsford because people are so friendly.
“In big towns, people walk out of the door and you never see them again. But here my customers keep coming back and will stop by just for a chat,” she says.